[Whitepaper] Understanding Boutique Hotel Aficionados: Harnessing Actionable Insights to Drive Direct Bookings
In this report, we’ll reveal the insights collected during our national research study and offer advice on how to leverage this information to improve your marketing results and increase net revenue for your property.
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We asked frequent boutique hotel guests how they plan their vacations
We discovered three types of planners:
The Direct Booker
By offering guests a choice of 5% Cash Back via PayPal or gift cards, 5% Cash for a Cause, or 15% Cash Forward towards a stay at 750+ partner hotels, we help boutique hotels bolster their bottom line and strengthen relationships with their guests.